Hand-Finished Cutouts
Your product is separated from its original background and edge-finished by a retoucher, keeping labels, materials and fine detail exactly as manufactured.
AI Creative Services
AI lifestyle compositing that places products in lived-in scenes.
A clean packshot explains a product; a lifestyle image sells the life around it. We composite photographs of your real products into generated rooms and locations, matched for light and perspective, so your catalogue gains atmosphere without a location shoot.
The Problem
Location shoots for every product rarely add up.
Lifestyle imagery is what turns a listing into a brand, but producing it the traditional way means locations, sets, props, shipping stock and a photographer for every range refresh. For most catalogues that cost lands on a handful of hero products, and everything else stays on plain backgrounds.
AI lifestyle compositing starts from the opposite end: a good photograph of your actual product. The product is cut out and finished by hand, then placed into a generated scene art-directed for your brand. Perspective, contact shadows, reflections and colour temperature are matched by retouchers, so the product reads as photographed in place — and one product can appear in many scenes without a single reshoot.
Your product stays real. Only the room around it is imagined, and a retoucher makes the two agree.
What You Get
Scenes built around the product, not stock.
Art-Directed Scenes
Rooms, tables, shelves and outdoor settings are generated to your brand references — the light, props and mood your customers already recognise.
Light & Shadow Matching
Contact shadows, reflections and colour temperature are built by hand so the product sits in the scene's light instead of floating above it.
Seasonal Variants
One prepared product becomes spring, summer and holiday imagery, or entirely different locations, without rebuilding a set for each version.
Campaign Sets
Whole ranges composited into one consistent world, so a collection page or campaign feels art-directed rather than assembled from leftovers.
Channel Ratios
Finished scenes supplied in the crops your store, marketplaces and social channels each need, all produced from the same approved master.
Workflow
From packshot to placed product.
01
Brief & References
You send product photographs and the world they should live in: brand references, settings, mood and the channels the images serve.
02
Cutout & Scene Build
Retouchers prepare the product cutout while scenes are generated to the agreed direction, ready for your approval on the first images.
03
Composite & Match
The product is placed, scaled and lit into the scene, with contact shadows, reflections and colour temperature matched by hand.
04
Retoucher QC & Delivery
Every composite is checked at full size — product truth, edges and light — before the set is approved and delivered.
Who It Is For
For brands that sell a setting, not just a SKU.
Compositing suits any catalogue where context sells: homeware that belongs in a room, skincare that belongs on a shelf, food and drink that belongs on a table. It gives smaller ranges the art direction usually reserved for hero products.
- Home & living brands placing products in rooms customers can imagine as their own.
- Beauty & skincare lines presented on styled shelves, stones and botanical settings.
- Seasonal campaigns refreshed across a range without a new shoot each season.
- Marketplace sellers adding one lifestyle frame to lift an otherwise plain listing.
- Product launches shown in context before location photography is even possible.
- Social content produced as scene variants of products you already sell.
- Whole-range consistency with every product sharing one art-directed world.
Deliverables
What comes back to you.
| Deliverable | Formats | Notes |
|---|---|---|
| Finished composites | JPEG, WebP | Store-ready lifestyle images at the sizes your channels require. |
| Layered masters | PSD, TIFF | Product and scene kept separable, so future variants start from your master. |
| Prepared cutouts | PNG, PSD | Your hand-finished product cutouts, reusable across scenes and projects. |
| Scene variant sets | JPEG, WebP | Seasonal and location versions of the same product, from one preparation. |
| Ratio families | Per channel | Store, marketplace and social crops produced from the approved master. |
Questions
Compositing, explained plainly.
What products suit lifestyle compositing?
Most packaged and hard goods work well: skincare and beauty products, candles, kitchenware, accessories, footwear and boxed items photograph cleanly as cutouts and sit naturally in a scene. Very reflective or transparent products need extra finishing care, which we will flag honestly after seeing your files.
What do I need to supply?
Send clean photographs of the real product, ideally from the angles you want to show, on any simple background. We cut the product out and finish its edges by hand, so labels, logos and materials stay exactly as manufactured. The better the source photograph, the more truthful the finished composite.
Will the product look like it belongs in the scene?
Yes. A retoucher adjusts the product's scale, perspective and colour temperature to the scene, builds contact shadows where it meets the surface, and adds reflections where the setting calls for them. The goal is a product that looks photographed in place, not pasted onto a backdrop.
Can I get seasonal or campaign variants of one product?
That is one of the main uses of the service. Once a product is prepared, we can art-direct spring, summer and holiday versions of the same scene, or entirely different rooms and locations, without booking a location, shipping stock or rebuilding a set for each variation.
How is the scene style decided?
We art-direct each scene from your brand references: the kind of room or location, the light, the props and the overall mood. You approve the scene direction on the first images before we produce the rest of the set, so the finished work follows your brand rather than a generic template.
Are the products themselves AI-generated?
No. Every composite begins with a photograph of your actual product, and the product itself is not regenerated or redesigned by AI. Only the surroundings are generated. Retouchers verify labels, colours and proportions against the real item before anything is delivered, and demonstration work is always labelled as such.
How do I start with the free trial?
Send a few product photographs through the free trial of up to 5 images and tell us the kind of scene you have in mind. We return finished composites for your review, with notes on how a wider set or seasonal variants of the same products would be produced.
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See your product in its scene first.
Start with a free trial of up to 5 images: send product photographs and a scene direction, and judge the finished composites on your own range.